✦Hilo Interior Studio·2025
Hilo Interiors
(Overview) 01
An interior studio's website is a portfolio of a portfolio: if the site feels cramped, so does their work. We gave Hilo's projects the negative space they design with.
Client
Hilo Interior Studio
Year
2025
Services
Design, Development, Motion
Deliverables
Web design, Next.js build, Scroll choreography, CMS-ready structure
The Challenge
Hilo's photography was stunning and their old site crushed it into a three-column grid with watermarks. Prospective clients couldn't feel the spaces. The studio wanted something gallery-like, but it still had to funnel visitors to a consultation call.
The Approach
We built the site like one of their rooms: generous whitespace (in our case, darkspace), full-bleed imagery with slow parallax, and a project walkthrough that scrolls horizontally like moving through a floor plan. A persistent, understated 'Book a consultation' anchor keeps the funnel present without breaking the mood.
time on project pages
consultation bookings
bounce on mobile
(The Outcome) 02
Time on the project pages tripled, and consultation bookings from the site went from occasional to weekly. Hilo now sends the site link instead of a PDF portfolio. It is the pitch.
Next project ✦